Crushing Youtube SEO + Copywriting to a 6-figure fitness SaaS for nerds

+ Lessons from my heroes + Pinduoduo, Snapchat, and Tiktok

Hi Friends.

In this edition, I want to talk about:

• Helping your Heroes is a competitive advantage

• Pinduoduo, Snapchat, and Tiktok

• A 6-figure Youtube SEO strategy, a landing page that converts at 17%, and building a fitness SaaS for nerds with Richa Prasad

• A long vacation to India, Ship 30 for 30, and On Deck Podcasting Fellowship

  Helping your Heroes is a competitive advantage

  

  Pinduoduo, Snapchat, and Tiktok

  Abhishek Kumar @AbhishekLpd

  Some very interesting insights from @TurnerNovak on @villageglobal with @eriktorenberg In the thread 👇👇 *Pinduoduo and the $200 Billion dollar Groupon on steroids *Snapchat's original content library and the challenge to Netflix *Tiktok is YouTube 2.0 built for 2020

  A 6-figure Youtube SEO strategy, a landing page that converts at 17%, and building a fitness SaaS for nerds with Richa Prasad

  I read Richa's Indiehackers story when it first came out and sent her a DM on Twitter. I was surprised by how much she knows about Youtube's algorithm and I've never met anyone who understands Youtube SEO to the core, as much as Richa does. We talked about how she left her job at Microsoft to start Coach Viva, meeting her cofounder, and their road to 6 figures. Along the way, Richa has mastered Youtube ( her main customer acquisition channel), copywriting ( their landing page converts at a mind-boggling 17%), and the psychological barriers that were stopping customers from trying out Coach Viva. We also talked about going from a 1-on-1 consulting agency to SaaS and a super-smart book summary startup idea. 

The podcast is also available on Apple podcast, Spotify, Google Podcast, and all major podcasting platforms. Show notes available in description wherever you’re listening, Please 5 stars on Apple Podcast. It helps me reach more listeners :)

You can connect with Richa on Twitter, and check out Coach Viva.

A long vacation to India, Ship 30 for 30, and On Deck Podcasting Fellowship

I took a very long vacation to India and didn’t do much there except for joining my friend, Dickie Bush’s Ship 30 for 30. The original plan was to write an essay a day for 30 days, but it’s kinda tough. So I’ve settled with an essay every 2 days. It’s not what I’d originally planned but still better than writing something once a week. I’ll also be starting the On Deck Podcasting Fellowship starting Feb 6. Super excited about that. In hindsight, I should’ve joined the Chief Of Staff Fellowship, but there’s always next time :)

Thanks for reading!

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Have an epic week!

Abhishek